Archives for posts with tag: creative thinking

We particularly love when artists give everyday objects new context. Not only does this type of work capitalize on the element of surprise, but it also gives the viewer a glimpse into a creative mind. Artists who create these works (some past features here and here and here) see the world from a unique perspective. As is the case with self-proclaimed “Fantasy Researcher” Diego Cusano. Cusano, who has a background in visual arts and graphic design, explores the use of simple everyday objects in unexpected and creative ways. And so much so, in fact, that some high profile clients have taken notice and hired him for various campaigns, including Warner Bros., Adidas, Diesel, Dior, Cartier, Haribo, among others. In his own words, Cusano explains his work: “I started watching things from a different point of view, and from this new approach, I started creating the illustrations that, since then, I’m publishing each day on the social networks. Objects change their native function through the graphic to a new, different, unpredictable function. I always try to “re-invent” myself. I would like to give smiles when people look at my works.” It’s safe to say Cusano’s objective is on-point and wildly successful. His work definitely brings smiles to our faces.

Via diegocusano.com and Instagram

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Legos and art have been crossing paths for years now (here and here and here). These colorful bricks that come in a vast spectrum of colors inspire not only young children, but also creative-thinking adults the world over. We are in awe of this brilliant ad campaign for Lego from a few years back, featuring highly minimalistic configurations of single-stud bricks depicting some of the most iconic paintings by masters from da Vinci to van Gogh. The human brain is truly intriguing. The fact that most people would recognize these works of art, with mere hints of details, really is amazing when we think about it. Kudos to Milan-based art director Marco Sodano for the clever concept and flawless execution.

Via Behance

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Transforming everyday objects into art holds a special place for us. It harkens back to childhood thoughts, when our minds wandered while staring out the car window at cloud formations that looked like other things. Or when we’d doodle with no purpose other than to document our own whimsical musings. These days, artists apply conceptual thinking to this cherished pastime, and the results are often special and surprising (here and here and here). Included among those artists is German-born, Australian-based Domenic Bahmann (aka Domfriday). What started as a personal exercise in creative thinking has since populated his Instagram page, which piques the interest of almost 60K followers. And, in turn, has even led to retail opportunities due to popular demand (here and here). In his own words, Bahmann explains: “In 2013 I started my own creative challenge called ‘Stop, Think, Make’. I had to come up with a new image or illustration at least once a week. Since then I try to see the world in the way I used to when I was a child. Staying playful and curious isn’t always easy in our busy modern world.”

Via Instagram

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Upon quick initial inspection, it’s hard to tell what medium New York artist/photographer Sam Kaplan is working with. If you guessed sticks of chewing gum, you’d be right. Yes, these colorful, intricate, quite beautiful structures in the series he aptly calls Unwrapped are made of gum. We are big fans of art made from everyday objects (here and here and here), and Kaplan’s work fits nicely into that niche, but with a certain level of sophistication that really transforms the objects. We credit this to Kaplan’s superb implementation, not only by way of his thoughtful architectural prowess, but his masterful compositions and impeccable photography skills, which elevate each piece well beyond ordinary. This series would not be what it is in the hands of a less capable artist… we applaud Kaplan for his creative thinking and brilliant execution.

Via samkaplan.com and Instagram

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Organizing the Emerald City… #gumunwrapped

A post shared by Sam Kaplan (@samkaplanphoto) on

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