Archives for posts with tag: ESPN Planning Guide

We are thrilled to announce that the Barbour collection of awards has seen significant growth with the addition of several prestigious recognitions.

See live announcement with links here

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Annually, we (Barbour) are presented with the wonderful challenge of designing the ESPN Planning Guide—printed and digital collateral serving as a one-stop shop for all the sports, events, facts and figures that media professionals need to create their 2014 advertising plan. Our task is to make this information both very usable and readable, but also visually compelling. This year we focused on the championship trophies every athlete in their respective sport is chasing after. We developed a clean overall layout and built stunning imagery that could stand on its own, mixing the essential equipment of each sport with visuals of the athletes at the pinnacle of winning. Blind gloss UV, paired with luxurious silk stock, round out the package. Printed by our friends at St. Vincent Press. Enjoy!

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Barbour Design recently designed a media kit for ESPN, their annual Planning Guide. This year, the design was driven by some great stadium photography, paired with dark hues and contrasting vibrant accents. All materials were printed on a silk stock with dull varnish, plus a spot gloss UV for some punch.

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