Archives for posts with tag: wildlife

Graphic design is a key tool in activism, no matter the cause. Arresting (designed) visuals have historically been a cornerstone of social and political change. As time marches on, and we become more connected, original ideas seem harder to come by. Visuals become derivative over time, not necessarily intentionally but often subconsciously. So when we see something that stands out, we take notice. As is the case with this Greenpeace campaign by powerhouse ad agency Young & Rubicam. Not only are we taken with the straightforward and impactful concept, but also the execution. It appears to be a masterclass in 3D modeling in our estimation, with stunning details that truly blur the lines between CGI and reality. Simply put, it’s a terrific use of modern design technology that really communicates an important message effectively.

Via Behance

Tourism marketing is not something that we think of as terribly design-y. We just assume the process involves input from many people and interests, and therefor gets boiled way down from the designer’s original vision. But in the case of a Smoky Mountain Tourism campaign from several years back by Tennessee-based designer/creative director Shayne Ivy, that vision seems to have won out for the most part. We love Ivy’s style here, which lends itself really well to the concept and is beautifully executed. It’s even a bit reminiscent of other multiple exposure work (here and here), and most notably that by the great Olly Moss (here), which is certainly the highest compliment. It appears that Smoky Mountain Tourism has since shelved this campaign, but a resurrection may be in order… Ivy’s double exposure silhouette concept and treatments are far superior in our mind.

Via Behance

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We feel one of our fundamental responsibilities as designers is to employ our creative resources to help communicate and disseminate messages for public good, when possible. The right visuals can be powerful and in this instance, also quite beautiful. Commissioned by German environmental advocacy group Robin Wood, ad agency Grabarz & Partner collaborated with some clearly talented folks from Berlin to Bangkok to create this compelling series of advertisements illustrating the destruction of nature and wildlife around the world. Anchored by a clever concept, the execution here is spot-on. With the use of double exposure (other examples here and here), these compelling ads feature an animal and its natural habitat threatened by destruction. We love the composition and endless details of each piece. Just excellent all around.

Via Behance

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Yes, we know, we know… animals taking on human characteristics is a bit gimmicky. It’s a practice that’s been around forever, and one that never ceases to rouse wonderment in the eyes of children the world over (and those young at heart, too). But this series by Barcelona-based photographer/filmmaker Yago Partal is somehow different. Partal captures the essence and perceived “personalities” of various animals through a fusion of photography and illustration in a really special way. His execution of this series, which began as just a few photos for a larger project, is flawless. In his own words, Partal comments in the third person: “Influenced since childhood by stories of wildlife, fashion and cartoons, he found his own voice in a game that many like to play: humanizing animals. The project, with no other pretentiousness than to have fun and set apart his work, tries to do something different….” The pairing of wardrobe with animal is both humorous and thought-provoking. We really love this ongoing series. Merch featuring these fantastic photos available here. This series brings to mind another collection of stellar artwork that depicts the humanization of animals (here).

Via zooportraits.com

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We’ve seen the work of Russian artist Eiko Ojala before, and it’s really special. His latest piece, a landscape, certainly qualifies. He’s clearly expanded his repertoire from colorful portraits to a more detailed and illustrative style, complete with shadows. Simply awesome.

Via Behance

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